Emerging Vol.2

A second round of our daily scouting for new creators. Brands brands brands, that were born as dreams.

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Featuring brands has never been my forte, since bringing to the conversation conventional names is in our daily basis, specially when you belong to the fashion industry. We as spectators, have a lot to say, and when I say a lot, what I truly intend, is that we will always find something we would do different, something to criticize about, and never tend to be pleased, but still, we buy what we’re offered.

While im writing this, and when doing my research, I understood, we never get to think what’s behind the product. Hours and hours of work, dreams that are fulfilled, pages of error-delete, change,

change, change. I got to read something that left me eager to make my next addition in slow fashion, you don’t buy just an object, you’re acquiring, hours of trials and failures, you are purchasing weeks and months of work, you don’t buy an object, you’re taking with you a piece of someone else’s heart, a moment in someone’s life, and that is the only thing that truly matters.

Knowing how to appreciate someone else’s time, is in fact a treasure.

In this second edition on my section of the blog, I decided to scout for two brands. Two accomplishments that need to be heard by the public, and what better way to give them a voice through Milanesi a a Milano.

Keep scrolling to get your eyes on them!

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1. SCILÉ

The past October 20th, I got to see Scilé’s fall/winter collection, exposed in a pop up store in Via Marsala 1, Milano. In a calm ambience, surrounded by sustainable clothes, handmade accessories and a glass of wine, I met Carlotta, Silvia and Marta, the three creatives behind this brand.

Founded in 2020, the brand comes together to create garments inspired by artistic movements and cultures.

SCILé, the result of a revised classic garment, with a touch of contemporary feminine vision expressed by the choice of sustainable or natural fabrics and eclectic prints which create strong and eccentric contrasts.

@scilé on instagram

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2. LA NINA AI FERRI

Veronese brand, based in Milan. A handmade selection of flashing colored yarns knitted together to create alluring garments.

Born right before the pandemic, this brand is a breath of fresh air when it comes to popping up colors in a dull look.

Anastasia, a 22 year old girl, is the working hands behind her brand, that from one day to another, it became the desire of many. Keeping up with both summer and winter, the knitwear collections are one of a kind, 100% handmade.

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@lanina_ai_ferri on instagram

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